Skip Ribbon Commands
Skip to main content
Software Assurance Planning Services
Sell SSDPS engagements

Build your pipeline

For Microsoft partners, SSDPS is an opportunity to initiate a deeper, more strategic conversation with customers about their IT strategy in the context of a deployment planning session.
Whether you're working with new or existing customers, SSDPS offsets the cost of business development and helps build your pipeline. SSDPS can shorten your sales cycle by connecting you with qualified prospective customers in need of your organization’s SQL Server expertise. Through SSDPS, your consultants will develop and an in-depth knowledge of the customer’s database environment, enabling them to identify follow-on opportunities to benefit the customer.

Connect with customers

Planning Services can be integrated into your sales and marketing planning and delivery. Here are some simple ways to get connected with customers looking to use SSDPS.
  • Update your profile in the Planning Services Provider Directory. When you are enrolled as a SSDPS provider and a location is approved in MPN, your company information will automatically be listed in the Planning Services Provider Directory to help customers find you.
  • Collaborate with your Partner Sales Executive and Large Account Resellers to identify potential customers for SSDPS engagements.
  • Help existing customers understand how they can redeem their Software Assurance Benefits for SSDPS engagements.


Sell the engagement

Sales materials are available to help you talk to customers about the benefits of SSDPS. These materials will help you pitch SSDPS and build a sales pipeline.

Connecting with Planning Services customers

There are several ways to go about proactively identifying customer opportunities and verifying customer entitlement to the Planning Services benefit to help create your qualified customer list. Refer to The partner-customer connection page for more information.